60% of first-time managers fail within 2 years. Media.net decided not to leave that to chance
60% of first-time managers fail within their first two years - not because they aren't talented, but because being great at your job doesn't automatically make you great at leading others.
Media.net, one of the world's largest contextual advertising networks, knows this well. When you're scaling fast in a competitive industry, you can't afford to have your newest managers figuring it out on the fly.
How Jombay helped their first-time managers make the shift -
Media.net partnered with Jombay to design a focused development journey for its first-time managers - built around the specific themes the organisation had identified as critical.
- Focused on what actually makes managers effective: The journey was anchored to four capabilities - Driving Empowerment through feedback, Boosting Efficacy through delegation, Building Connection and high-performing teams, and Driving Impact - going straight to the behaviours that separate managers who thrive from those who struggle.
- Built for application, not just awareness: Across four instructor-led interventions and eight Manager Connects per batch, participants didn't just learn frameworks - they practised them. The session structure was designed to create space for reflection, discussion, and real-world application between touchpoints.
- Developed collaboratively, not off the shelf: The content was built in close partnership with Media.net's team and facilitators - ensuring every session reflected the organisation's context, culture, and the specific challenges their managers were navigating.
What this enabled:
The programme received an NPS of 9 and participants made clear what landed most. One put it simply: The session provided valuable insights into delegation, mindfulness, and readiness assessment. The frameworks like the RACI and Skill-Will Matrix gave us practical tools we could actually use.
That's the difference between a one-off training programme and development planned as a journey. Media.net's first-time managers walked away with practical tools, clearer instincts, and the confidence to lead - not just manage.
If you too are looking for partners in running a Development Centre for your team, feel free to reach out for a quick chat:)
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