Fake 5-Star Reviews

A few months ago, I checked into a hotel boasting a coveted 5-star badge. I was excited…until I stepped inside.

The lobby was immaculate, the staff dressed to impress, and every surface gleamed under the light of that impressive badge. But, the service was slow, the room wasn’t ready, no one followed up. It was clear: the badge was there, but the “wow” was missing.

I remember thinking—this feels familiar.

Not just with hotels, but with workplaces.

Every other day, we see companies flaunting titles and claiming to be the “Best” “Great” or “Top” But according to the employees, it's a different story!

This is why we created the WOW Workplace Awards. Powered by our AI led WOW Workplace Engagement Survey, these awards are backed by real WOW Reviews from employees. Authentic recognition isn’t just a title for us, it’s an honest measure of excellence!